During my recent trip to the UK and Hungary I was able to fit in Xero’s presentation at the London Apple Store.
I had only been in the UK for 2 hours but decided it was the best way to catch up with Hamish and the team and see how things were going for Xero in the UK.
I have visited the Apple Store on numerous occassions but had never really appreciated how BIG it was till I had to find the presentation area towards the back of level 1.
I am continually amazed at what happens in an Apple Store – at one level it is basically a large, free, Mac based internet cafe. People check their email, update their Facebook and one guy was sorting himself a date on Polish Dating UK!
Anyway, back to the Xero presentation. Hamish and his team did a great overview and it was fantastic to see this NZ Company getting a great response and positive feedback to their innovative accounting software (who would have ever thought those two words would be used together!)
The Apple Store presents a somewhat difficult environment as it is hard to determine exactly how many of the people in the presentation area are there for the presentation and how many just are using it as seat and some timeout in an otherwise chaotic environment!
All I know is that Hamish believed the event to be a great succcess and is likely to do it again in the near future.
For any of you running a small business I definitely recommend Xero – currently available in NZ, the UK and soon AUS!